How to Get Your Website Listed in Google News

 As Google continues to dominate in terms of search engine marketshare, website owners are constantly seeking new ways to bring traffic from there to their own sites, as well.

Getting listed in Google News is a fantastic way to earn more attention for your content, thanks to the increased visibility Google gives top stories.

In the past, there were several steps to being considered for listing in Google News.

Late in 2019, however, Google changed its policy and removed the requirement to submit your site.

Instead, Google States:

“Publishers are automatically considered for Top stories or the News tab of Search. They just need to produce high-quality content and comply with Google News content policies.”

Even so, practical tips and advice on Google News eligibility from the past are still effective today.

So, how can you get your content featured in the Top Stories section of the search results?

If you want to know how to get your newsworthy website content into Google News, this post is for you.

What Is Google News?

Google News is a computer-generated vertical search engine that collects and aggregates news stories and headlines from thousands of information sources worldwide.

Google then displays them based on a variety of factors including user preferences and interests, relevancy, content freshness, and authority.

While users can access Google News directly by going to https://news.google.com/, Google also prominently features News articles within their main search results pages.

Learn how to get featured in Google News.

Here’s an example of what the Google News home screen looks like (the default view is Top stories and is driven by location, as well as user preferences):

Example of the Google News homescreen.

Take note of features including:

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  • Search bar functionality (typical search engine use).
  • Filtering (region and news type i.e. modern, classic, headlines, or compact).
  • Side navigation (quick topic filtering functionality).
  • Weather app.
  • Location and preference-based information widget (displaying local news based on preferences and location data).
  • Editors’ picks.
  • Top stories (region set and global).
  • Suggested for you (user behavior and preference-based data).
  • Industry.

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